All-Soft Collection New at Redken

The formulation features superfood to nourish tresses.

As a prescription-based haircare brand, Redken is always looking a solution for every hair type. Now, dry, coarse hair types can rejoice with the launch of Redken’s new All Soft Mega superfood-infused hair care system, which was specifically designed to soften, nourish and replenish severely dry hair. Infused with a nourishing superfood mix of sacha inchi extract, aloe vera gel, cactus extract, and Redken’s exclusive ROOT-CORE-TIP (RCT) Protein Complex to treat hair from the root to the core to ...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters